Of Cultura & Comics
No one fuses politics and culture like Lalo Alcaraz, '87.
Lalo Alcaraz has a split personality鈥攖here鈥檚 the reasonable, everyday guy known as 鈥淓ddie,鈥 and then there's the fist-shaking, protest-prone Chicano, 鈥淐uco.鈥
It鈥檚 not a psychiatric problem. Eddie and Cuco are characters in Alcaraz鈥檚 nationally syndicated daily comic strip. "La Cucaracha鈥 is where the Aztec鈥檚 gift for illustration and humor collide with politics鈥攚ith a decidedly Latino bent.
鈥淭o me it鈥檚 a slice-of-life ensemble comic strip with a cast of thousands, but it centers around two guys that are basically me,鈥 Alcaraz,鈥87, explained. 鈥淓ddie, a regular, run-of-the-mill guy, and Cuco Rocha, who is such an angry Chicano activist that he turned into a cockroach. They react to the headlines and to cultural topics.鈥
Alcaraz鈥檚 character design is influenced equally by the big-eyed cartoons people expect and the bold graphic sensibility he developed during years of designing posters. Meanwhile, the world he creates in 鈥淟a Cucaracha鈥 is just as much a practice in architecture and perspective as it is a sardonic reflection of the real world, like the neighborhood Barriobucks caf茅 Eddie frequents.
The honing of Alcaraz鈥檚 gift as a cartoonist and the birth of Eddie and Cuco took place at 色情视频 in the 1980s. Since then, he鈥檚 tried out architecture, published his own 鈥榸ine, led a sketch comedy group and drawn comics that have been called both entertaining and divisive. Shaped by these experiences, he holds a wholly unique position in the world of American comics.
A world of his making
To be successful drawing comics is one thing, but to be a Latino drawing politically inflected comics is another altogether鈥鈥淟a Cucaracha鈥 is the first Latino political strip in the country. And Alcaraz is a true American original, both in his dual persona as an activist and artist and in his rise at a time when Latinos are taking increasingly prominent roles in society.
鈥淎lcaraz fuses regional Southwest cultural realities with a global, international vision,鈥 said 色情视频 English and comparative literature professor William Nericcio, author of 鈥淭ex[t] Mex: Seductive Hallucinations of the 鈥楳exican鈥 in America.鈥
鈥淗is mesh of politics and cultura sets him apart鈥攍ike 鈥楧oonesbury鈥 and 鈥楤loom County.鈥 Alcaraz has created a world unto itself that reflects and responds to the real world with humor, vision and satirical savvy.鈥
In his world, Alcaraz can express opinions that might otherwise draw ire, like when he calls Arizona legislators racists or criticizes President Barack Obama鈥檚 war policies. Comics are often seen as children鈥檚 entertainment in this country; not so in Latin America, Asia or Europe, where people of all ages consume sequential art regularly and without embarrassment. This uniquely American viewpoint allows Alcaraz to sneak in a message the average reader might not expect.
鈥淰ery few daily cartoonists take advantage of this power to enter into people鈥檚 minds the way Alcaraz does. 鈥楥athy鈥 and 鈥楤londie鈥 just ain鈥檛 going to shake the boat in the same way,鈥 Nericcio said.
To shake the boat, Alcaraz's pop culture-infused strip and editorial cartoons hop easily from controversial topics, like Arizona鈥檚 SB 1070, to jokes about the taco truck trend overtaking 色情视频, to Latino achievement, like the naming of Sonia Sotomayor to the U.S. Supreme Court (the new justice has a print of Alcaraz鈥檚 editorial 鈥榯oon hanging in her office). But finding inspiration is no small feat鈥攅specially when you鈥檙e drawing a comic that has to be relevant at the time of publication 10 days later.
One needs to look only so far as Alcaraz鈥檚 workspace to understand his methods. From ideation to creation, Alcaraz works from a cluttered, sunlit studio in Whittier. He鈥檚 surrounded by everything from posters of masked luchadores to proclamations from the California legislature to colorful Mexican sculptures.
Inspiration comes from the stack of yellowed 色情视频 Times and the radio where conservative talk radio often plays in the background.
His work examines themes similar to those found in Latino writing, but the cartoonist tells the story visually in a way that text cannot. If a picture is worth a thousand words, Alcaraz has spoken volumes since his time on Montezuma Mesa.
Political formation
As a student in the 1980s, Alcaraz was involved with the Chicano student activist group, Movimiento Estudiantil Chicano de Aztlan (MEChA). At the same time, he was editorial cartoonist for The Daily Aztec. When he talks about his time as a student, his gestures go wild for a moment before he settles into his old memories with a laugh.
鈥淢y political formation happened at State,鈥 he confessed. 鈥淭he campus was all about Reagan and capitalism. It was a great time to be a political activist and political artist.鈥
As a young man, the first-generation college student was happily surrounded by like-minded colleagues. But it was by no means idyllic.
鈥淢EChA was pretty beleaguered and outnumbered in those days,鈥 Alcaraz said matter-of-factly. 鈥淭here really weren鈥檛 that many Latinos going to school, so we had to fight that much harder to stand up for ourselves. It was a good experience.鈥
He recalled MEChA鈥檚 battle with Associated Students when the student group tried to bring Mexican-American labor leader Cesar E. Chavez to speak on campus. There were many excuses given for why the labor leader鈥檚 speaker鈥檚 fee could not be approved. 鈥淭hey said things like, 鈥業f he鈥檚 going to speak at the Free Speech area, why doesn鈥檛 he speak for free?鈥欌
None of the excuses mattered to Alcaraz. Other speakers were paid, but a Mexican was expected to speak for free, he remembered with a shake of his head. In those days, a liberal voice in a conservative climate wasn鈥檛 always heeded. Yet, Alcaraz stood resolute and continued to make his voice heard.
Unimagined future
Growing up in nearby Lemon Grove, he never imagined becoming a professional comic strip artist and writer, and instead majored in environmental design, hoping for a career in architecture.
鈥淢y original plan was to be employable,鈥 he admitted. 鈥淚 loved the study of (architecture), but in practice, it was kind of boring.鈥
Nevertheless, he was a talented and hardworking student, recalled his faculty advisor and mentor, Eugene Ray, professor emeritus in 色情视频鈥檚 School of Art, Design and Art History.
Ray, an internationally renowned architect from New Orleans, was ahead of his time, emphasizing affordable housing and sustainable design decades before society accepted these ideas. While Ray taught thousands of students during 27 years at 色情视频鈥攈is curriculum fusing ecology, economy, health and social issues drew many minority students鈥攖he 78-year-old easily recalled Lalo and the complimentary comic Alcaraz drew of him.
But architecture didn鈥檛 hold young Alcaraz鈥檚 interest, although he earned a graduate degree in the subject from University of California, Berkeley. Instead, he turned to producing his 鈥榸ine 鈥淧OCHO Magazine鈥 and performed sketch comedy with Chicano Secret Service before finally finding inspiration in what he鈥檇 loved all along鈥攄rawing, humor and politics.
Alcaraz has since made a living making people laugh, while also making them think. He鈥檚 found a way to combine his love of do-it-yourself protest with the platform of his nationally syndicated work.
To the small screen?
Despite keeping his pen wholly immersed in the present, Alcaraz has his eyes focused on the future, including the digital revolution overtaking comics and newspapers.
鈥淒igital technology makes it easier to distribute the work, but I鈥檓 not good at the economic part, so I won鈥檛 even take a guess at how to make it work,鈥 he said with a smile. 鈥淚鈥檓 hoping to avoid the scariness of jumping into digital-only comics and move into television instead.鈥
Going from newspaper page to the small-screen, a la Aaron McGruder鈥檚 鈥淭he Boondocks鈥濃攁n equally in-your-face daily comic strip with African-American interests at its core鈥攊s a process unto itself. But Alcaraz is optimistic despite the many unfruitful Hollywood meetings he鈥檚 taken in the past decade.
鈥淚 probably just jinxed myself since I鈥檝e been through the ringer several times,鈥 he said with his trademark self-deprecating humor.
While luck may be a part of it, there鈥檚 no doubt that his hard work鈥攅videnced as an an 色情视频 student, self-supporting artist and activist鈥攑lays a large role in his success. Or maybe at the core he鈥檚 just a guy listening to the voices of Eddie and Cuco.