7 Things About Ben Eisenstein
Ben Eisenstein is an 色情视频 alum and the current associate director for Aztec Shops.
Ben Eisenstein arrived at 色情视频 in the fall of 2002. He graduated in spring 2006 with a communications degree. "Some of my fondest memories are learning from Glen Broom," Eisenstein said.
After spending a few years in Hollywood as a publicist, he returned to 色情视频 in the Aztec Shops sector. He worked full-time while attending the 色情视频 M.B.A. program, which he completed in 2013.
1. What inspired you to do this kind of work?
I鈥檝e always wanted to write for a living. Hollywood hadn鈥檛 come calling for my screenplays, so I started writing commercial copy. A couple years of business school and here I sit.
2. How long have you worked at 色情视频?
Since June 2011. "Cars 2" and "Mr. Popper鈥檚 Penguins" had just been released. It was a heady time.
3. What is the best piece of advice you ever received?
鈥淭he important things in life are very few.鈥
It鈥檚 not so much advice, but a quote I read some time ago. I repeat it aloud to myself when my Outlook reminders hit double digits. Then my colleagues stare at me.
4. What is your favorite thing about your job?
I work with really talented graphic artists who inspire me. When someone from our team comes up with a really terrific idea for promoting Aztec gear or our dining locations, that鈥檚 what gets me most excited. Seeing them recognized for their work by others is even better.
Also, marketers spend a lot of time thinking about whether anyone really sees their work and if it ever 鈥渕oves the needle鈥. So, our social team posting message about new 色情视频 Nike gear and seeing it reach hundreds of Likes can be pretty rewarding. It鈥檚 a fleeting thrill at the end of the day, but nice nonetheless.
5. What about your field or position do you think would surprise people the most?
Almost everyone believes they can do it better than you. Sometimes that happens to be true, but most often, you just have to have faith in yourself and the work of your team. Marketers should be prepared to be second-guessed all of the time. It just comes with the territory. It鈥檚 not personal and it鈥檚 often helpful.
6. What is the most interesting or surprising thing about you?
I can鈥檛 tie my shoes properly and can鈥檛 ride a bike. Fatherhood will be awkward.
7. If you could only rescue one thing from your burning office, what would it be?
My Aztec Shops employee card. It鈥檚 worth three cups of coffee each work day. I can鈥檛 put a price on that. Well, that鈥檚 not true. I鈥檓 sure I could price on that very easily with a bit of research.
Bonus Questions
1. What is your favorite kind of music/what are your favorite bands?
For me, there鈥檚 Green Day and then everything else. I鈥檝e seen them over a dozen times. I think the money I鈥檝e spent on Green Day can buy them at least a couple years鈥 worth of eyeliner and I鈥檓 cool with that.
2. What is your favorite sports team or who is your favorite individual athlete?
My favorite athlete was Jose Canseco, but then he went off the deep end.